Advertising & Marketing Division Officer Biographies 2008

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Elizabeth Calcagni - Membership Chair
Elizabeth (Liz) Calcagni is president of Calcagni Internet. With more than 20 years of business development, marketing, Internet and consulting experience, she offers clients practical solutions for, online marketing and Web presence.

Calcagni is the former marketing director and Webmaster for David Leadbetter Enterprises (DLE). DLE represented David Leadbetter’s professional golf academies and training products in North America.

Prior to working with David Leadbetter, she was a business director at Classmates.com, one of the Internet’s first successful social networking sites. At Classmates, she managed proprietary information and data, the Military Community and the launch of the Classmate’s Workplace Community. Calcagni’s other experience includes positions as a business manager at eSociety, a Web development company, and as marketing director at ICTS, a technical training corporation managing facilities for the University of Maryland, Baltimore County, Mercer University and Northern Virginia Community College. Before joining ICTS she was the senior director of Marketing and Membership at the National Automated Clearing House Association, the nation's largest e-commerce banking association.

She also consults for Calcagni Media Coaching and is currently collaborating with Capital Books to promote her husband’s new book, Tough Questions – Good Answers.

Liz has four adult children and four grandchildren. She and her husband live in Alexandria, Virginia with their Westie puppy, Maggie.

Robin Feuerstein - Division Archivist
Robin Feuerstein is a Vice President of Interpublic Group and Director of its Center for Marketing Intelligence (CMI). She has been with Interpublic, in positions of increasing responsibility, for 27 years. Robin’s greatest achievement has been helping to develop CMI’s Intranet, which is heavily used by all of the companies belonging to Interpublic.

Robin holds an MSLIS from Pratt Institute and has been a member of SLA for nearly 28 years. She has chaired the New York Group of the Division of Advertising and Marketing, and has held several officer positions at the national level of DAM. She is proud to be profiled in the book, Super Searchers on Madison Avenue.

Robin lives in Manhattan where she jogs quite a bit and frequents New York Yankee games!

Stephen Fleming - Web Master
Stephen Fleming is Assistant Director of the Global Intelligence Group for Young & Rubicam Brands in New York City. 

Stephen received his MILS from Pratt Institute in 1996, winning highest honors. Upon graduating, he joined HarperCollins Publishers and helped implement  "HarperSource," one of the first corporate library portals.  In 1997, Stephen joined Young & Rubicam to create their library's Intranet site, the "Research Toolbox."  In 2005, he became a certified as an Information Designer by Ohio University.

Stephen joined SLA in 1995 and became active with the Division of Advertising and Marketing in 2001. In 2003, Stephen co-chaired DAM for the conference in New York.  Since 2004, Stephen has been the division's Web Master and received the Award of Merit in 2006. Stephen also served as Convener for SLA's Gay & Lesbian Issues Caucus in 2004 and 2005.

Outside the library field, Stephen is a professional astrologer and enjoys sailing. Visit his website at: http://www.stephenfleming.com.

Dru Frykberg - Bulletin Editor
Dru Frykberg is the librarian for the Minnesota Department of Employment and Economic Development in St. Paul. Previously she was librarian for the Greenlee School of Journalism and Communication at Iowa State University and has been an active member of SLA since May 2002.

In 1996, Dru received her MLS from Indiana University in Bloomington. She also holds a BA in Journalism from IU.  Before finding the perfect job,  Dru worked as a newspaper reporter and public librarian.

Besides being a member of SLA's News Division,  Dru is active in the Iowa Chapter, serving as the newsletter editor and public relations chair. In her spare time,  Dru strives to be a doting mother to two cats and a dog, enjoys smacking around a tennis ball, and is on a never-ending quest for the perfect margarita.

Jennifer Hahs - Vendor Relations
Jennifer Hahs is the Manager of Information Services at Martin Williams Advertising in Minneapolis.  Jennifer started her library career in 1998 as an Information Specialist at Leo Burnett in Chicago.  Prior to volunteering to be Chair-Elect she was the DAM Division Web Master.  Jennifer received her MLIS at the University of Wisconsin-Madison in 1998.

 

Betsy Hoza - Awards Chair
Betsy Hoza has been an Information Specialist at DDB Worldwide in Chicago since 1996 following an internship at Ford Motor Company under the mentorship of Linda Perry-Lube, a past DAM Chairperson.  She was named an "InfoStar" by Dialog's Quantum2 program in 2001.  Betsy joined SLA in 1995 as a student member, and she received her MILS from the University of Michigan in 1996.

 

Jeanette M. Mueller-Alexander - Director
  

Deb Rash - Past Chair
Deb Rash joined Iconoculture as their Knowledge Manager in May 2006.

Previously, Deb was the Knowledge Manager at Carmichael Lynch. Her prior advertising career included working as a media planner at several agencies in Minneapolis.

She graduated in May 2004 with an MLIS from Dominican University/College of St. Catherine where she has returned as an Adjunct Instructor to team teach the class "Issues in Special Libraries."

Deb has held the Membership Chair position for the Advertising & Marketing Division and Secretary and Continuing Education Chair positions for the Minnesota Chapter. She was a recipient of the MN Chapter’s Quality in Action Award in 2004.

Deb earned her BA in English from Carleton College. Outside of work, her passions are baseball and running.

Hilary Rengert - Secretary
Hilary Rengert joined eMarketer as a researcher in September 2004.

Previously, Hilary was a Research Specialist in the Global Intelligence Group of Young & Rubicam Brands in New York, NY. She joined the staff in the fall of 2001.

Hilary received her MILS from Pratt Institute in August of 2001 and holds BFA in Photography from Michigan State University. She has been a member of SLA since 2000. Advertising & Marketing Bulletin Editor is Hilary's first position on the division board.

Outside of work, Hilary loves to explore NYC, listen to live music and frequent art galleries.

Velda Ruddock - Director
 

Rebecca Rydzewski Butts - Chair

Rebecca Rydzewski is a Product Specialist at Modernista! in Detroit.  Previously, she was Product Specialist at BBDO Detroit in Troy, MI.  She has been an active member of SLA since October 2000. In 2000, Rebecca received her MLIS from Wayne State University in Detroit. She also holds in BA in Interdisciplinary Humanities (Studio Art, Psychology and English) from Michigan State University.

Before going to work at BBDO, Rebecca worked as a librarian/researcher for Campbell-Ewald and Deloitte Consulting. She has also worked as a researcher and multimedia indexer at the General Motors Media Archives.

Besides being a Co-Chair Elect and Public Relations Chair for the Advertising & Marketing Division, Rebecca is also active serving on committees for the Michigan Chapter of SLA and also is a Member-at-Large on the Wayne State University Library and Information Science Program Alumni Association.

In her spare time, Rebecca likes to spend time with her husband and her dog Baby.  She also enjoys camping, hiking and listening to live music of any kind.

Tesse Santoro - Treasurer and List Owner
Tesse Santoro is currently the Recruiter for InfoCurrent in New York City.  Prior to this position, she was an Account Executive for Thomson/Dialog, handling accounts from Advertising, Public Relations and Media firms.  Prior to joining Dialog, Tesse worked for Responsive Database Services (RDS) as Director of Field Marketing. She helped develop the RDS product line of Business databases. 

Tesse has also been Manager of the Information Centers of Grey Advertising and BBDO.  She obtained her MLS in 1975 from Queens College, CUNY and spent the first 10 years of her career in Academic Libraries as a Bibliographic Instruction Librarian.

Tesse was chair of the SLA Advertising & Marketing Division in 2001 and has been an SLA member since 1982.

Lynn Strand-Meyer - Co Chair-Elect
Lynn is Knowledge Specialist with Iconoculture in Minneapolis. She joined SLA and DAM after completing her MLIS in May 2007. This is her first SLA committee experience, although she is also serving on the PR committee for AIIP (Association of Independent Information Professionals).

While a student, Lynn was the Friends of the Libraries Graduate Assistant and worked with the Center of Excellence researchers on a literature search on racism, health, and community-based participatory action research. Additionally, Lynn spent 120 hours at Carmichael Lynch as an intern and was a founding member of the MLIS student government at the College of St. Catherine.

Paul VanderMeer - Public Relations/Publications Chair
Paul VanderMeer is Manager of Information and Library Services at Butzel Long PC, a law firm in Detroit.

Previously, he was a Librarian at Campbell-Ewald in Warren, Michigan. Paul holds a MLIS from Wayne State University and a bachelor’s degree in Public History from Western Michigan University.

Paul has been a member of the Special Libraries Association since 2000 and a member of the Advertising & Marketing Division since 2001. In 2005-2006, Paul was Co-Chair of the division.

In his spare time Paul travels extensively, runs marathons, renovates houses, and raises orchids. In 2001 Paul was elected to the Baldwin Public Library Board of Trustees in his hometown of Birmingham, Michigan, and currently serves as vice-president of the board.

Grace Villamora - International Relations Chair
Grace A. Villamora is SVP, Director of Research at the brightresearch group with headquarters in Chicago. In May 2004, Grace received the Illinois Author Award from the SLA Illinois Chapter, a first for the advertising and marketing sector. Her book, “Super Searchers on Madison Avenue, 2003,” is well reviewed and highly received in the U. S., Australia, and the U.K.

Her advertising experience includes work in Sydney, Manila and Europe. She was a director of knowledge management at Euro RSCG Tatham, a vice president at DDB Chicago, and helped established libraries from the ground up at Wieden + Kennedy, Ogilvy & Mather and Tatham Laird & Kudner. She has served the Division many times as director and chair of awards, international relations and vendor relations committees. Grace is a globe trekker and enjoys gardening, tennis and golf.